https://eprints.lancs.ac.uk/id/eprint/156981/1/Skin_Colour_Bias_Understanding_the_Intersection_of_Media_Representation_and_Advertising_Ethics_in_India.pdf
https://www.unilever.com/news/press-and-media/press-releases/2020/unilever-evolves-skin-care-portfolio-to-embrace-a-more-inclusive-vision-of-beauty/